From 1UP:
Bad Company 2 will include a code to download content that consumers who buy used won't have free access to. Specifically, the new customers will gain entry to an in-game store, which -- much like Mass Effect 2's Cerberus Network -- will feature both free and paid DLC. On launch day, that content will include a handful of free multiplayer maps.
NB: buy it used, and you're out of luck. No longer a trend, it's a fact of life.
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