Look, I know DLC is a fact of life now, but this just seems a really overt "f*ck you" to BioWare's fan base. The message I'm getting from the video is this: "pay full price for part of the game, then pay more for the full game." This DLC clearly isn't about "value-added" after launch. It's about "value-subtracted" before launch.
Maybe that's already the reality of DLC, and I just hadn't thought of it that way until now. Either way, I'm calling marketing FAIL:
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