The surge in popularity of online gaming is having an impact on the overall growth of internet usage, which increased by around 50 per cent in the past 12-18 months.
That's according to Vlad Ihora, head of gaming at TeliaSonera International Carrier, who told GamesIndustry.biz that ISPs are now being more proactive about making sure gamers are getting a good service.
"You get companies not related to gaming which are interested in hooking up to our network because there are certain games which run on our network that make it relevant for end-users," he said, referring to the fact that the company looks after Blizzard Europe's networking solutions for World of Warcraft.
"Maybe a few years ago if you'd tried to pitch something like that to new telco organisations they wouldn't have been receptive - but not any more. This is a reason why the growth of online gaming is linking into the big circle of internet growth itself, and I find that really interesting.
FULL ARTICLE AT GAMESINDUSTRY.BIZ
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